As part of a recent research project, Common Sense Advisory polled nearly 100 buyers of translation services around the world and across industries to determine the effectiveness of marketing efforts for leading translation companies.

From time to time we gather up the recent press releases relating to new and moved faces among those involved in business globalization and localization. Here’s the latest litany.

Are you just starting to localize products or globalize your websites? Or would you like to benchmark your current projects? The Localization Maturity Model can help you learn from those who have preceded you and compare yourself against others.

Microsoft has long been known as a leader in localization. But some product names it has chosen indicate the company may be losing its way with words.